The Steel Tank Institute/Steel Plate Fabricators Association (STI/SPFA) is pleased to announce the hire of Tim O’Toole to replace current Executive Vice President, Wayne Geyer. Geyer plans to retire late in 2020 and STI/SPFA will use this time as a transition period. Geyer joined the association in 1985 and has sat at the helm for more than 30 years.

O’Toole comes to STI/SPFA having worked in a non-profit setting for the past eighteen years in association marketing and communications, membership development, event planning, education and certification, advocacy including lobbying on Capitol Hill, foundations, and volunteer development and coordination. Prior to joining STI/SPFA Tim was the Director of Marketing for the Mason Contractors Association of America (MCAA) for ten years. During this time, he oversaw all communication and association marketing efforts. He has a strong background in computer science with skills in many software applications and programming languages. In addition to design and creation of the association’s website, e-newsletters, and social media, Tim also led a campaign that increased membership by 175%. Throughout his time at MCAA he also served as the Manager of Website Development, Manager of Information Technology, and Project Consultant.

Tim developed strong relationships with members of MCAA. He worked closely with members, allowing him to understand their needs, challenges, and worked collaboratively to solve industry problems, fulfilling needs of both the individual and entire membership. Tim comes to the association with management skills, able to recognize his team’s strengths and weaknesses and help each team member contribute to the success of the organization.

He also enjoys strategic planning and goal creation and has had the opportunity to develop both short- and long-term strategic plans in his previous position, and through the Elmhurst College Alumni Association.

Tim holds a Bachelor of Science degree in Computer Science from Elmhurst College in Elmhurst, Illinois, and a Master of Business Administration from Webster University in St. Louis, Missouri. He is an active volunteer for the Elmhurst College Alumni Association Board since 2013, and currently serves as the Board President. Some of the highlights from his involvement with the alumni group include overseeing their strategic planning and redevelopment of bylaws, planning events for alumni and current students, and assisting with fundraising. He resides in Huntley, Illinois.

“We are excited to bring Tim into the association with a fresh perspective and vast experience,” commented Wayne Geyer, STI/SPFA’s Executive Vice President. “His passion for leadership and dedication to strategic planning and goal creation sets STI/SPFA up for success in the next decade and beyond.”

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  • Press Releases


Published Date

April 6, 2020


Katie Bruce

Malta Dynamics